Instagram Lunchtime Live AMA with Ilona Glastonbury Season 5 Episode 1

Instagram Lunchtime Live AMA with Ilona Glastonbury Season 5 Episode 1

In this episode I looked at the trend whereby people are telling their followers there has been an algorithm change and no one is seeing their posts anymore and therefore could they please (pretty please) add their account to your Favorites list. We discussed why people are saying this now, if you should do the same and how to think about it going forward.

We also looked at the recent changes to the IG interface and why I think they have done this and I also did a bit of a deep dive on how to think about what content you are creating and who it is for. Knowing your target market inside out and back to front makes making content for them so much easier!